Design engineer in NYC working in music, irl and interaction!
Based in New York. Contact rsodhiwrites@gmail.com or view the resume.
Hi, welcome to my site! Over the last eight years, I've been working on mastering the entire product pipeline: research, design, full stack engineering, and irl events. This follow-through has proven incredibly valuable: even if I'm not bringing a product from 0 to 1 (I often am), it's my edge to have strong context for where my work is coming from and where it's going to go.
Hence, I have a huge breadth of experience: I started in magazine design, majored in engineering / media studies @nyu , and then built two large consumer spaces in music by using (not centering) cutting edge tech. Each new world I put myself into makes me a stronger and more thorough designer –– and with recent advancements, the ability to maintain, own, and deliver a clear vision is more valuable than ever.
I see 'Do It Yourself' as a mantra and a community whose values guide me: I care fiercely about independent art, scrappy organizing, and IRL. As the 'roles' of 'Product Designer' and 'Software Engineer' start to collide for the first time in Silicon Valley, my focus remains on deepening my practices of creative research, mathematics, and community building in New York. These, in my opinion, are the secondary colors that allow people to actually be excellent in this new blend of responsibilities.
I care about the teams I work with more than anything – working and learning alongside top talent is my highest priority, and how I've been able to gain so much knowledge so far. If you've made it this far, please say hello! I treasure you.
Perfectly Imperfect is a cult newsletter and social network for sharing your favorite things: music, movies, a cool leaf. Celebrities and tastemakers come onto the newsletter, while 400k+ users post their taste, run their own interest-based communities, and rsvp to events.
Full-stack Engineering, Design, Events.
First hire working across creative and engineering. Designed & built features from 0 to 1 for web, iOS and Android across Figma, Typescript, React Native, and SwiftUI.
Spun up a short-form content engine and trained staff on recording, interviewing, and editing artist interviews with custom graphics. Managed and produced several NYC events with fakemink, Dylan Brady, Elias Rønnenfelt, and more. Wrote about Quiet Light, Dijon, and Jane Remover.
That Good Sh*t is a completely independent music platform producing live events, original curation, and artist interviews for an audience of more than 150k across Instagram, YouTube, and residencies on The Lot Radio and NTS.
Founding team. Music Journalism, Social, Design, Live Events, Web development.
Designed and developed our entire brand including thatgoodsht.com in Next, Figma, and Sanity, including live song-of-the-day graphics, Shopify integration, and a custom publishing workflow. Custom automations bring our Instagram carousels to life with little to 0 video lift.
Interviewed artists such as Rich Brian, Ecca Vandal, Quadeca, and prepared interviews for many more. Wrote about ear, Charli xcx, Oklou and others. Organized and worked more than 50 music events, produced a west coast tour through Seattle, Portland, SF, and LA, – collaborations with Redbull, Adidas, Patreon, Complex, and Kid Super.
Digital Service Provider is an installation at BRIC as part of @bricbrooklyn's House Party series on March 8, 2025. Users plug their phone in and stream their own music through an audio-reactive television that deconstructs and reconstructs a live webcam.
Webcam, CRT, Headphones, Custom Software.
Streaming (anything) is not the process of allowing a free rush of data through, despite the word: it is a shared user/machine process of gathering and breaking, followed by receiving and unbreaking. Streams are rarely predictable or consistent. With DSP, I invite you to reflect on the flows that deliver music and on the aestheticization of streaming, listening, and capturing: streaming one's self, capturing one's music, and vice versa.
Close to You (Car) is a performance dedicated to the cars we spend our lives around and inside. We love our cars in spite/because of how they divorce us. Part of my sustained investigation combining live music with coded visuals.
Car Door, Vocoder, Arduino, Projection.
Custom visuals behind live music performances, done on commission.
TouchDesigner, Custom Software, Projection.
Quintaro is an album about daydreaming, climbing impossible heights, and moving forward. This is a biking edit, a "surrealistic glitch collage", a multi-multi-media piece. This is an ambient DVD to experience in real-time. Youtube ↑
Camera, TouchDesigner, Premiere Pro. Music by Quincy Davis.
Silk is a blogging platform for creative research, moodboarding, and subculture.
Software Engineering, Image Processing.
Shipped quality-of-life features across the platform during its beta in Remix, React Router, and Postgres. Optimized the image pipeline — fixing compression, EXIF handling, and the visual loading glitches behind complaints about slow load times — then migrated the database so the fixes applied retroactively to every existing post.